This project is co-funded by the European Union within the CIP Eco-Innovation initiative of the Competitiveness and Innovation Framework Programme, CIP.

The value system


REBRICK as a business model is an evolution of classical business strategy with its 'value chain' model. Being a true 21st century venture, REBRICK is a encompassing value system where value is created and shared across many stakeholders and markets. Like a sound organism in an ecosystem contributing and cooperating widely to turn 'waste' into nutrition.

Internally as well as externally, REBRICK creates numerous kinds of value in every step of the business model:

From turning waste into a product, creating unskilled labour jobs in great demand, adding stories, meaning and legacy to bricks through origin tracking and enhancing the creative toolbox of architects.

The process is basically repeatable. This cyclic business model is illustrated with a circular value system.